Privacy Policy
In the following, we will inform you about how your personal data is processed when you use our website and products and what rights you have in this regard.
Data protection notice
For South West Assistance Dogs, the protection of your personal information has top priority. Of course, we comply with the relevant data protection laws and would like to inform you comprehensively about the handling of your data with the following data protection information.
1. information and contact details of the Controller
The Controller is:
South West Assistance Dogs
Questions regarding data protection can be directed to our data protection officer:
admin@southwestassistancedogs.org
2. visit our website
When you visit our websites, we also collect personal data. On the one hand, this concerns data that we collect as soon as you order something from us, but also such data that is collected when you view our websites or our profiles in social media. We explain the details in the following.
2.1 Cookies and their use - my choice
We use cookies to design our websites optimally for you, to improve our products for you as well as to gather anonymised analytics about who is viewing our content.
2.2 Use of social media
In order to optimally design our company presence, we maintain company pages in various social media. There, we want to inform our interested parties about our services and also communicate with you via these channels. The links to social media platforms are integrated in such a way that data is not directly transmitted to the social media operator. The integration on our websites takes place via direct links. A data transmission only takes place if you have clicked on the link.
These channels are used for the following purposes:
- Provision of information about our company and our products
- Statistical evaluations for business analysis and further development of services and products, as well as for the improvement of business processes
- Communication with customers and interested parties.
Legal basis
The legal basis for this processing of your personal data is our legitimate interest in communicating with our prospects and customers, as well as the analysis and further development of services and products, and the improvement of business processes. Direct customer contact also takes place via our social media support, whereby the processing is based on our contractual relationship or the pre-contractual measures with interested parties.
Further information on the social media platforms:
Facebook and Instagram: Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
We are jointly responsible with Facebook for the processing of Insights data on the Facebook fan page. The corresponding agreement pursuant to Art. 26 GDPR can be found here:
https://www.facebook.com/legal/terms/page_controller_addendum. For more information on Page Insights, please visit
https://www.facebook.com/legal/terms/information_about_page_insights_data.
The general use of Facebook, is your own responsibility. You can find Facebook's privacy policy directly on our Facebook fan page.
You can edit your wishes for personalized advertising by Facebook at any time in their settings on Facebook and contradict.
Twitter: Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.
For information on the data collected by Twitter, purposes and all other privacy information, please refer to the Twitter privacy policy (https://twitter.com/en/privacy).
You can find an opt-out option at: https://twitter.com/personalization
YouTube: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
For more information on data protection and personal data collected by Google/YouTube during integration, please see the following privacy policy: https://www.google.com/policies/privacy/
An opt-out is also possible: https://adssettings.google.com/authenticated
LinkedIn: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland.
We also maintain a company profile on the LinkedIn networking platform.
If you are a member there, LinkedIn can assign the call of the content and functions on our profile to your user profile there. For more information, please refer to the privacy information of LinkedIn Ireland at:
https://www.linkedin.com/legal/privacy-policy?trk=homepage-basic_footer-privacy-policy
Xing: New Work SEDammtorstraße 30, 20354 Hamburg, Germany.
We also maintain a company profile on the networking platform on Xing.
If you are a member there, Xing can assign the call of the content and functions on our profile to your user profile there. For further information, please refer to the data protection information of New Work SE at:
https://privacy.xing.com/en
If data is transferred to third countries on the part of IONOS Cloud Ltd., suitable guarantees for data transfer are agreed with any processors or data controllers - in accordance with the legal requirements - or recourse is made to adequacy decisions of the EU Commission.
2.3 Video content
2.3.1 Youtube and Vimeo
We may embed videos on our website. The content of these videos is stored directly on the platforms and embedded on our site. If you call up such a video, the IP address, technical information such as browser, operating system and basic device information as well as the website you visited are communicated. In addition, we have embedded the Youtube videos in a data protection-friendly manner in "extended data protection mode".
Personal data is only transmitted when you call up a video. Only then is a server connection to Youtube and Vimeo established and a corresponding cookie set, which is used to save your settings. When you call up the videos, you leave our area and enter the external platforms of Youtube and Vimeo, which are beyond our control.
Before you call up a video, you will be informed about it again. If you have an account with the provider of the video service, they may be able to identify you. You can avoid this by logging out of your account before playing a video.
Legal basis
The legal basis for the activation of these videos is your consent, which is related to your consent to a cookie use (cookie page).
Provider of the YouTube platform
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Further information on data protection at Google/YouTube can be found here: https://www.google.com/policies/privacy/. A general advertising opt-out is possible here:
https://adssettings.google.com/authenticated.
Provider of the Vimeo platform
Vimeo, LLC, 555 West 18th Street, New York, NY 10011, USA. Further information on data protection at Vimeo can be found here: https://livestream.com/legal/cookie-preferences.
2.4 Friendly Captcha
Purpose and legal basis
We use the Friendly Captcha service. This involves including a JavaScript element in the source code, which causes the software to load in the background. Your terminal device calculates the solution to a crypto-puzzle for the service, which is used to be able to track whether the visitor is human or whether the use is abusive through automated, machine processing (e.g. bots).
To prevent fraudulent activity, the service is typically used in the following context: Forms (requests, contacting, password reset), orders, login pages. The service helps South West Assistance Dogs to prevent automated attacks that can lead to risks in the company's infrastructure. In addition, it also provides protection for our customers to become potential victims of cyber crime.
Legal basis
The legal basis for this processing is therefore our legitimate interest and serves to prevent potentially fraudulent activities on our website.
Type of data
- http request header data in particular user agent (browser, operating system), origin and referrer (previous web pages)
- Date/time of request
- Version of the used Friendly Captcha service
- Hash value (one-way encryption) of the incoming IP address
(the IP address is discarded, only the hash value is stored) - Number of requests from the (hashed) IP address per time period
- Answer of the calculation problem solved by the visitor's computer
- No cookies are used.
Provider of the service
Friendly Captcha GmbH, Wörthsee, Germany
You can find more information about data protection at FriendlyCaptcha here:
https://friendlycaptcha.com/de/legal/privacy-end-users/
Friendly Captcha uses the following provider for hosting and delivery of the service (CDN = Content Delivery Network):
Cloudflare Inc, San Francisco, USA.
If data is transferred to third countries by IONOS SE, suitable guarantees for data transfer are agreed with any processors or data controllers - in accordance with the legal requirements- or recourse is made to adequacy decisions of the EU Commission.
2.4.1 Google ReCAPTCHA
Purpose and legal basis
We use the reCAPTCHA service from Google. With reCaptcha, a JavaScript element is integrated into the source code, whereby the software is loaded in the background and your user behavior is analyzed. The data is already used and analyzed before you clicked the "I am not a robot" checkbox. Google calculates a score based on the data, which is used on the one hand to be able to understand whether the visitor is a human or whether the input is abusive through automated, machine processing (e.g. bots). On the other hand, it also serves to prevent fraudulent mass orders, which can lead to risks in the company's infrastructure. ReCAPTCHA also provides protection for our customers from becoming potential victims of cyber crime.
Legal basis
The legal basis for this processing is therefore our legitimate interest and serves to prevent potentially fraudulent activities on our website.
Type of data
- Previous web pages (referrer URL)
- IP address
- Operating system
- Cookies
- Scrolling and mouse clicks on the page
- Date and language settings
- Screen resolution
The IP address transmitted to Google is shortened and not merged with other Google data.
Provider of the ReCAPTCHA service
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Further information on data protection at Google can be found here:
https://www.google.com/policies/privacy/.
To have data deleted directly from Google, contact Google support at
. https://support.google.com/?hl=de&tid=331578294933.
If you want as little data as possible to be transmitted to Google about you and your behavior, you must log out of Google and delete any Google cookies before visiting our website or using the reCAPTCHA software.
If South West Assistnace Dogs transfers data to third countries, suitable guarantees for data transfer are agreed with any processors or data controllers in accordance with the legal requirements, or the EU Commission's adequacy decisions are applied.
2.5 HubSpot
We use the service of HubSpot for our online marketing activities. This is an integrated software solution that we use to cover various aspects of our online marketing. The following data as well as the content of our website is stored on HubSpot's servers.
a) Email marketing:
HubSpot is used for our email marketing, among other things. Our website visitors can subscribe to topic-related newsletters and mailings as well as download certain documents (e.g. whitepapers). This requires, for example, the provision of the name and e-mail address. We use this data to contact visitors to our website.
The legal basis for this is your consent.
You can revoke your consent to receive newsletters, mailings or downloads at any time via a link at the end of each e-mail or by sending a message to admin@southwestassistancedogs.org. Your contact details will be deleted immediately by your revocation.
b) Reporting and contact management
In addition to email marketing, we use HubSpot for reporting (e.g. traffic sources, accesses) and contact management purposes (user segmentation and CRM). This involves the use of cookies that are stored on your computer, which enable an analysis of your use of the website by us. This information is analyzed on our behalf by HubSpot to generate reports about visits to our pages. This enables us to determine which services from our company are of interest to you. This enables us to constantly improve our products and make our offers more customer-oriented.
If you have signed up for our registration service (see "Email marketing"), we can also use HubSpot to link a user's visits to our website with personal details (name, email address) so that you are informed individually and in a targeted manner about preferred topics.
The legal basis for the processing is your consent via the cookie banner.
c) Notes on HubSpot/data transfer to third countries
HubSpot is a software company from the USA (25 First Street, Cambridge, MA 02141 USA) with a branch in Ireland (2nd Floor 30 North Wall Quay, Dublin 1, Ireland) and Germany (Koppenstraße 93, 10234 Berlin). Within the scope of processing via HubSpot, data may be transferred to the USA. In addition to the order processing agreement, standard contractual clauses as well as other appropriate guarantees have been agreed upon to ensure the security of a data transfer.
For more information about HubSpot's data protection, please refer to the Terms of Use and Privacy Policy at
https://legal.hubspot.com/de/privacy-policy or
https://legal.hubspot.com/de/legal-stuff
2.6 Use of inventory data with marketing partners
We use services such as Meta Custom Audiences, LinkedIn Matched Audiences, TikTok
Custom Audiences, Reddit Custom Audiences and Google Customer Match to deliver targeted advertising in the form of adverts on our marketing partners' portals. We transmit inventory data (email address, telephone number, postcode, country) to our marketing partners. However, the data is not sent in plain text, but hashed in advance using the SHA 256 algorithm and then transmitted. The marketing partner then compares the data with its own, identical data in order to display targeted, personalized advertising in the form of advertisements on the portals of the respective marketing partner.
Further information on data processing at Meta can be found at:
https://www.facebook.com/privacy/policy
Further information on data processing at Google can be found at:
https://policies.google.com/privacy
Further information on data processing at TikTok can be found at:
https://www.tiktok.com/legal/page/row/privacy-policy/en
Further information on data processing at LinkedIN can be found at:
https://www.linkedin.com/legal/privacy-policy
Further information on data processing at Reddit can be found at:
https://www.reddit.com/de-de/policies/privacy-policy
If data is transferred to third countries, suitable guarantees for data transfer are agreed with any processors or controllers in accordance with the legal requirements. Further information on data transfer to third countries by our marketing partners can also be found under the links above.
Legal basis
The legal basis for the use of your data is your consent. You can revoke your consent at any time in the customer area.
Storage period
Your personal data will be deleted immediately if you have revoked your consent.
Data recipient
Google Ireland Ltd.
Gordon House, Barrow Street
Dublin 4
Ireland
Meta Platforms Ltd.
4 Grand Canal Square
Dublin 2
Ireland
Tiktok Technology Limited
10 Earlsfort Terrace
Dublin
Ireland
LinkedIn Ireland Unlimited Company
Reddit Ireland Ltd.
70 Sir John Rogerson's Quay,
Dublin 2
Ireland
3. order and order processing
5.4 Webinars
We offer you the opportunity to participate in our webinars. The webinars serve to present our products, for training purposes or other topics that may be relevant for our ongoing work. To participate and conduct the webinar, we need your contact information, such as email address, name, company, position. After registration, you will receive a notification from us by e-mail with the dial-in data.
When conducting webinars and training, we use the "GoToWebinar" and "GoToTraining" applications of LogMeIn Ireland Unlimited Company, The Reflector, 10 Hanover Quay, Dublin 2, D02R573, Ireland ("LogMeIn"). For more information about how LogMeIn processes your data, you can here view.
Legal basis
The legal basis for the aforementioned data processing is the contractual basis, for the implementation of the webinar.
Storage period
We store your personal data as long as necessary for the implementation of the webinar.
To assert your rights, please use the contact details listed in section 1.
Right of access
You have the right to obtain information from us about the categories of data stored, the purpose of processing, the recipients of the data, the planned storage period and your rights regarding data protection. For personal data not collected directly from you, you have the right to be informed about the source of the data.
Right to rectification
If the personal data we process is inaccurate or incomplete, you have the right to have your data rectified.
Right to erasure
You have the right to request that we delete your personal data. In certain cases, however, your data cannot be deleted. For example, if your data is required for an active contract or for our accounting and statutory responsibilities.
Right to restriction of processing
You can request that we restrict the processing of your data in the following cases:
-You have disputed the accuracy of data and you want us to stop using it pending final verification
-The processing is unlawful, but you would prefer to restrict processing rather than have the data erased
-We no longer need and would otherwise delete the data, but you still need it for the assertion, exercise or defence of legal claims
-You have lodged an objection to the data processing, which is still under review
In the event of a restriction, we will ensure that the personal data cannot be further processed or changed by us. If processing has been restricted in accordance with the above conditions, the controller will inform you before lifting the restriction.
Right to data portability
You have the right to receive the personal data that you provided to us in a structured, commonly used and machine-readable format and, if necessary, to have it transferred to third parties. The right to data portability shall not apply to processing that is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
Right to object
You have the right to object at any time to the processing of personal data that we process on the basis of a "legitimate interest"; this also applies to profiling based on these provisions. We will then no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or unless the processing serves to assert, exercise or defend legal claims. You can object to data processing for the purpose of direct advertising at any time without providing a reason. If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes. To exercise your right to object, you must submit an objection to us, the data controller. In some cases you can do this directly online (e.g. in the case of cookies) or in the IONOS Control Panel (e.g. for advertising). You are also welcome to address your data protection concerns (e.g. your objection) directly to the responsible contact person at admin@southwestassistancedogs.org.
Right to withdraw
You have the right to withdraw your consent to future processing (e.g. to be contacted for advertising purposes) at any time. Please send your notification of withdrawal to us at admin@southwestassistancedogs.org.
Right to lodge a complaint with a supervisory authority
You also have the right to lodge a complaint with the supervisory authority responsible for data protection at any time. Here you will find the contact information for the UK Information Commissioner's Office:
Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Tel: 0303 123 1113